Our Team

The Shapa Team:

We are an interdisciplinary group of scientists, technologists, and entrepreneurs who are ridiculously passionate about creating accessible technology to empower good habits and prevent disease. We're energized by turning nerdy behavioral science concepts into a real product that people love, helping them change their behavior, and improving their health in the long run.

Shapa hails from Silicon Valley, bringing together personalities from Google, Amazon, Duke, Yale, Stanford, the University of Pennsylvania, and the University of Wisconsin. Our mission is to help our community achieve their health goals by bringing to life co-founder Dan Ariely's cutting edge behavioral techniques using big data, AI, and mobile technology.